Apart from sending personalized SMS messages to your customers and acquaintances, you can also use automated text messages to interact with them in a more personal manner. These text messages can be sent in response to an inquiry, for example, or just to keep in touch.
Depending on your industry and the nature of your customers, you might already know that there are many different types of automated text messages that you can send out to your customers. This article will explore some of the most popular automated texts that are used by businesses today.
What is a Customer Service Automated Text?
Companies these days are always looking for ways to improve their customer retention rate. They are also constantly on the lookout for ways to add more value to their products or services. One of the best and easiest ways to do that is to use automated customer service text messages.
This kind of automated text messaging is specifically tailored to users who have a particular requirement or concern. The text message will then be triggered, either manually or automatically, at a certain time when the customer might most likely be looking for a response from a representative from the company.
This has been proven to be a great way to improve customer retention rates. It can also be used to increase sales, improve employee efficiency, and make your brand more approachable and relatable.
Why use Automated Texts?
Automated text messages are a great way to communicate with your customers in a more personal and efficient manner. In fact, they are perfect for responding to inquiries and keeping in touch with your customers. They can also be used to send out marketing messages that are relevant to the person you’re sending them to.
They can be especially effective when used to send out reminders, reminders about a due date or just to say “Hi”. Automated texts can also be used to send out timely marketing messages and updates to your customers. For example, you can send out marketing messages related to new or updated products or services, remind customers about a due date, or send them a link to a sales page.
It is also used to increase sales. That is because they are a great way to make the customer feel valued and appreciated. All you have to do is find out what the customer’s needs and concerns are and respond to them in a meaningful way.
Event-Based Automated Texts
You often find businesses sending out automated text messages to customers during special occasions. For example, you can use automated text messages to congratulate customers on their birthdays, send out holiday greetings, or notify them of an upcoming sale or promotion. You can also use event-based automated text messages to remind your customers about their service appointment or reminder, for example.
If you are in the healthcare industry, you can use these automated messages to remind your patients about their next visit, remind them to finish their medication or remind them to have their check-ups. Apart from notifying your customers, event-based automated messages can also be used to remind your employees about their shift schedules or appointment. So you don’t have to keep a paper schedule in your office, you can use these automated messages to create a digital record of everything that your business needs.
Quote of the Day Automated Texts
If you are in the business of providing quotations and references, then you should consider sending out a daily automated text message with a wise saying or quote from a famous person. This type of automated text message can be used to promote your brand, show your personality, and inspire your customers to do their best work every day.
You can also use quotes from business leaders, philosophers, or inventors to show your customers that you are well-versed in various disciplines and fields. You can choose quotes that relate to your industry so your customers know that you are up-to-date on the latest trends.
Another way to use quotes as an automated message is to send them out as a daily reminder to your customers. For example, you can use quotes as daily reminders to remind your customers to finish their tasks or attend a meeting.
Time-Based Automation
Time-based automated text messages are a great way to engage your customers through the use of reminders. These types of messages serve as reminders to users about a certain event that has a specific date and time attached to it.
Time-based automated messages can be used to remind your customers about their upcoming appointments, about a due date for payment, or about a task that has a specific date and time.
For example, if you are in the healthcare industry and you deal with a lot of appointments, you can use a time-based automated message to remind your customers about their next visit. You can also use time-based automated messages to remind your customers about their next social media post that has a specific date and time associated with it.
Time-based automated messages can also be used to remind your customers about their next product update or service upgrade that has a specific date and time attached.
While time-based automated messages can be used to remind your customers about a specific date and time, they can also be used to send out seasonal greetings and merry messages. For example, you can use time-based automated messages to remind your customers about the upcoming holiday season, send out seasonal greetings, or send out hints about the upcoming winter storms.
Customizable Template Based Automated Texts
Customizable template-based automated text messages are a great way to offer your customers quick answers to their questions. For example, if one of your customers has a question about a product that you sell, you can send them a customizable template-based automated text message that offers a brief description about the product.
These messages can be customized by you so they are relevant to your customers. You can select from a variety of topics or issues your customers might be wrestling with, and customize the message so it is personalized to the individual. Customizable template-based automated messages can be used to send out product updates, send out reminders about service appointments, or send out seasonal greetings.
Popular Types of Automated Texts
Below are some of the most popular automated text messages that businesses are using today.
- Holiday Greetings – Automated text messages that send out seasonal greetings and merry messages. Sending out a festive text message with a seasonal greeting is a great way to keep your customers happy and remind them about the upcoming holiday season. – Sales Promotions
- Sales Promotions – Use automated text messages is to send out sales promotions that customers can redeem when they meet certain criteria. For example, you can use an automated text message to let your customers know when a sale or promotion has ended, or when a product has been discounted, and customers can redeem the offer.
- Invitations – Another popular way to use automated text messages is to send out invitations that your customers can redeem to gain entry into a free giveaway, for example, or to redeem a free product.
- Event Reminders – Another popular type of automated text message that you might want to consider using is event reminders. These types of messages can be used to remind your customers about an upcoming event, such as a meet-up, a party, or an event hosted by your business.
Popular Examples of Automated Text Messages
Below are some examples of popular automated text messages that businesses are using today.
- “Happy Birthday. Text CENTURY to 81010 to receive a free gift.”
- “We are closing soon. We are officially closing our doors tomorrow. If you have not received a notification email or text message, you will not be given a refund.”
- “Our product XYZ is currently on sale at XYZ shop. Hurry before it’s gone.”
Summing up
Automated text messages are a perfect way to keep your customers engaged and happy. They can be used for sending out regular updates and information, as well as for sending out special event and seasonal greetings. They can also be used to send out reminders about specific dates and times, to promote your products and services, to invite your customers to join a contest, and to send out festive holiday greetings.
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